Peterborough, Ontario
Flow local. Grow local.

Your content.
Automated.
Amplified.

We take your raw footage and turn it into a fully scheduled, platform-optimised social presence with zero effort on your end. Every post human-approved before it goes live.

Scroll
92+
Posts Per Month
30
Day Free Trial
100%
Human Approved
0
Effort Required
We post on
Instagram
Facebook
TikTok
LinkedIn
Pinterest
Google Business
The Process

Eight layers.
Zero effort
on your end.

We built an AI-powered pipeline that handles everything from footage analysis to post scheduling. You film. We do the rest and a real human checks every single output before it reaches you.

"Film it. Drop it in a folder. We do the rest."
01
Drop Your Footage
Upload raw clips to your dedicated Google Drive folder. That is the only thing we will ever ask you to do.
02
AI Analysis
Our pipeline analyses every clip and writes a platform-specific brief tailored to your brand voice.
03
Automated Assembly
Videos are edited, captioned, and formatted for every platform. Graphics generated in parallel.
04
Human Review
Every single post is checked by a real person before it moves forward. No exceptions, no shortcuts.
05
You Preview and Approve
Content lands in your preview folder. You have 24 hours to flag anything. Silence means go.
06
Scheduled and Published
Metricool publishes your content at peak times across every platform, automatically.
HUMAN APPROVED
Our Promise
AI does the heavy lifting.
Humans approve every post.
01
AI Drafts
Pipeline analyses, edits, captions and assembles your content automatically.
02
Human Reviews
Every post is checked by a real person before it moves forward. No exceptions.
03
You Approve
Content lands in your preview folder. 24 hours to flag anything before it publishes.
Goes Live
Only then does your content publish, polished, on-brand, and on schedule.
We guarantee that no post ever goes live without passing through a human eye first. That is not a feature, it is our standard.
Who We Are

Rooted in
Peterborough.
Built for local.

Otonabee Creative is a Peterborough-based social media management agency built with one focus: helping local businesses grow. We are not a faceless agency operating from somewhere else. We live here, eat at your restaurants, and care about this community the same way you do.

The idea came naturally. We love eating out, and like most people, we always check socials before trying somewhere new. Time and again we found that some of our favourite local restaurants had little to no presence online, places we almost missed entirely because we stumbled across them in person first. Great businesses going unnoticed simply because no one was telling their story. We built Otonabee Creative to fix that.

Local First
Every client we take on is a Peterborough-area business. We grow with you.
Zero Friction
You film. We handle editing, captions, scheduling, and analytics including a human check on every post.
Results That Compound
Our pipeline learns from performance data. Every week, your content gets sharper.
Our Mission
To give every local Peterborough business a social media presence that competes without adding a single task to your plate.
Peterborough, Ontario
100%
Local Focus
24/7
Pipeline Running
#1
Priority: Your Growth
Named after the Otonabee River, the waterway that has run through the heart of Peterborough for generations. Flow local. Grow local.
The Team

People who care about
your growth.

We are a small, focused team and we plan to keep it that way. Every client gets real attention, not a ticket number.

BM
Founder
Bowen Murray
Founder and Creative Director
Originally from Camborne, Bowen moved to Peterborough as a young adult and quickly put down roots in the community. The idea for Otonabee Creative came naturally. He and his girlfriend love eating out and like most people always check socials before trying somewhere new. Time and again they found that some of their favourite local restaurants had little to no presence online, places they almost missed entirely because they stumbled across them in person first. That gap bothered him. Great businesses were going unnoticed simply because no one was telling their story online, and he built Otonabee Creative to fix that.
StrategyContentPipelineClient Relations
DM
Senior Manager
Dash Murray
Senior Manager
Dash keeps the agency running smoothly behind the scenes. As Senior Manager, he oversees day-to-day operations and ensures every client relationship and deliverable is held to the Otonabee standard.
OperationsManagementClient Relations
+
Coming Soon
Video Editor
Hiring 2025
Our pipeline handles the heavy lifting, but great video still benefits from a human creative eye. We are adding a dedicated editor to handle polish passes and ensure every Reel and TikTok is truly scroll-stopping.
VideoReelsTikTok
Every post that leaves our pipeline passes through a human before it reaches you and before it ever reaches your audience. That is a promise we make to every client, regardless of team size.
Investment

Simple, transparent
pricing.

Every plan includes a 30-day free trial. No contracts. No surprises. Cancel anytime.

Starter
$500
per month
  • 30-day free trial included
  • Up to 64 posts per month
  • 2 platforms, Instagram and Facebook
  • AI content briefing
  • Human review on every post
  • Automated scheduling
  • Monthly analytics report
Most Popular
Growth
$1,000
per month
  • 30-day free trial included
  • Up to 92 posts per month
  • 4 platforms including TikTok
  • AI content briefing
  • Human review on every post
  • Automated scheduling
  • Weekly performance review
  • Brand voice optimisation
  • Priority support
Premium
$1,500
per month
  • 30-day free trial included
  • Unlimited posts
  • All platforms
  • AI content briefing
  • Human review on every post
  • Automated scheduling
  • Weekly performance review
  • Brand image builder
  • Dedicated account manager
  • LinkedIn strategy included
FAQ

Questions we
always get.

Do I need to create any content myself?
+
The only thing we ask is that you film short clips of your business and drop them in your Google Drive folder. We handle every step after that including editing, captions, graphics, scheduling, and analytics.
What if I do not like a post before it goes live?
+
Every post lands in your preview folder 24 hours before it is scheduled. You can flag anything you want changed or pulled. If we do not hear from you, we take that as a green light and it publishes automatically.
Is everything really checked by a human?
+
Yes, without exception. The AI builds the draft and a real person on our team reviews every post before it ever reaches your preview folder. We will not let anything go live that we would not be proud to put our name on.
How does the 30-day free trial work?
+
We onboard you, collect your brand details, and run the full pipeline for 30 days at no cost. You keep every piece of content we produce regardless of whether you continue. No credit card required to start.
What platforms do you post to?
+
Instagram, Facebook, TikTok, LinkedIn, Pinterest, and Google Business depending on your plan. We format content specifically for each platform rather than posting the same thing everywhere.
Do you only work with Peterborough businesses?
+
For now, yes. We are intentionally local-first. We want to know the businesses we work with, understand the community, and be genuinely invested in your growth, not just manage a list of anonymous accounts.
What kind of businesses do you work with?
+
Restaurants, cafes, bars, retail shops, service businesses, clinics, any local business that has a story worth telling and footage worth sharing.
Can I cancel anytime?
+
Yes. No contracts, no lock-ins, no cancellation fees. We would rather earn your business every month than trap you into staying.
Our Work

Results that speak.

Work With Us
EL CAMINO
Instagram and Facebook
El Camino Restaurant
Peterborough, ON, Launching March 2025
YOUR
BRAND
All Platforms
Your Business
Claim your spot, trial spots limited
COMING
SOON
TikTok and Instagram
Available Now
Limited free trial spots remaining
PHASE
TWO
LinkedIn and Facebook
Professional Clients
B2B pipeline coming soon
YOUR
STORY
All Platforms
Tell It With Us
Start your free trial today
Get In Touch

Let us build something
together.

Ready to take your social media off your plate entirely? Start with a free 30-day trial, no commitment, no contracts, no credit card. Just results.

Location
Peterborough, Ontario
Trial
30 days free, no credit card required